Job Title:
Digital Marketing Coordinator
Position Objective:
The Digital Marketing Coordinator will coordinate the execution of Internet, digital and emerging technologies to drive Kohls.com sales and extend Kohl's current media reach. This position will develop digital media plans to support marketing initiatives while maintaining relationships with media, creative, agency and internal partners. Collaborate with Marketing Intelligence to ensure strategy and intelligence are aligned.
Primary Responsibilities
Coordinate Digital Marketing Tactics
- Maintain digital marketing calendars and event planning documentation
- Coordinate and develop brand integration through partnership with brand teams within marketing and e-commerce.
- Participate in the development of and coordination of digital marketing strategies
- Analyze Market Intelligence data and recommend tactics to extend our current marketing strategies.
Required Qualifications:
- Bachelors Degree Required in Marketing, Business, or related field
Preferred Qualifications:
- 3+ years in Marketing, Internet and Emerging Media
- Strong project management skills and attention to detail.
- Significant technical (IS) and digital experience.
- Ability to manage multiple/changing priorities.
- Ability to understand marketing objectives and parameters to ensure effective and efficient execution of all strategies.
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